People don’t want perfect, they want real.

11705374_10152882229290583_145336705201864139_n

If there’s anything I’ve learned in my years of being a solo-preneur, blogger and online workshop leader it’s this: People don’t want perfect, they want real.

When I was designing E-course Bootcamp, it was tempting at times to abandon my own voice in favor of something that sounded more “professional.” My inner critics got really loud, telling me to make it more buttoned up than my usual fare, more linear + less playful.

But a friend of mine gave me excellent advice: She said, “Don’t forget to make it an authentic expression of your spirit! Let it be unconventional and intuitive. Let it be colorful and story-based. Let it be in your true voice. That’s why people are coming to YOU. If they wanted it a different way, they would have gone to someone else.

This course is for creative business people. Writers, coaches, artists and other creative spirits. This course is designed for people who appreciate moving intuitively and from the heart. It’s for folks who want to get sh*t done, but do it in a way that feels authentic and true.

Is that you?

If so, you can join me for the July 20th session of e-course Bootcamp! (Starting this Monday)

PicMonkey Photo

 

 

This is me, happy.

andrea inherimage road large

I’ve been staring at this photo all week, searching my own face for something. “I look happy,” I keep thinking to myself. “I think I’m happy.”

It’s hard to write about this publicly. I still haven’t figured out how to do it in a way that feels true and real and also honors everyone’s stories. But it feels good to share with you – even little windows into my process. I’ve appreciated hearing your stories in return. Maybe we need to all get into the same room one of these days!

For now, I just want to say this: Whatever you are going through, whatever (sh*t)storm you are wading through, there is oxygen on the other side. And the good news? It’s our natural inclination to reach for it.

Our orientation is toward healing, toward wellness, toward joy.
​It’s what our spirit wants.

Sometimes we stay in difficult places for a long time.
But when we’re ready, we make a change.
And we blossom.

Screen Shot 2015-04-08 at 10.51.46 AM

In other news, the next session of e-course bootcamp starts July 20th!
(Extended the coupon for $100 off) Just enter the code EARLY100

I got the best testimonial in my inbox this week + wanted to share it with you:

From start to finish, I was blown away with inspiration, confidence and actionable steps to move closer to putting my work in the world.  As a creative + soulful woman, it’s always been challenging for me to distill all of my ideas and put them into tangible form.  Andrea’s E-course Bootcamp changed that for me. This course is about structure and a plan to help you flesh out your concepts and get to the core of how to teach and serve the people who are waiting for you. Andrea ignites your inner gifts and walks with you step by step to birth your course into the world!  I LOVE Andrea and I loved this experience.  If you have any desire to create a course, I highly recommend everything about E-course Bootcamp. -Julie Santiago

button-register-green

Thinking about it? Send me a note and I’m happy to help you decide!

If you think you’re too small to make a difference.

ruby_skates_air_700

There was a blackout a few weeks ago in Berkeley. At first I thought it was the kids playing hide and seek near the power strip again. I grumbled my way to the plugs and turned the bright red little switch back and forth. And back and forth. Except that it never lit up red.

I got concerned when I noticed that the heat lamp for our baby tortoise Woody was off. And I wondered how long he could go without heat, being cold-blooded and all. Good thing he had buried himself under a mountain of wood chips before he went to sleep!

After putting the kids to bed I considered my next move. Too dark to read, nothing to plug in to entertain me. I savored the simplicity, the permission to crawl under the covers at 8pm and surrender to doing absolutely nothing.

The next afternoon Ben asked, “Do you know what caused the blackout?” His eyes were wide and excited.
“A squirrel!” he said. “He bit through the electric wires. 45,000 people didn’t have any power. Just a tiny little squirrel did that!”
“Did he survive?” I asked.
“No. He blew up,” Ben said with a nervous grin.

I considered the squirrel. What did his squirrel friends think?

“Larry! Always getting himself into trouble.”
“I told him not to chew the wires!”
“Did you hear what happened to Larry? He went out in a blaze of glory!”

It reminds me of a quote by the Dalai Lama: 

“If you think you’re too small to make a difference, try sleeping with a mosquito.”

And I’m not sure why I’m telling you all this. Maybe because I can feel how we are all connected. How that squirrel’s life and our own was somehow in his tiny little hands.

 

Elevate the Ordinary starts Monday!

elevate_the_ordinary_postcard

Hey guys!

It’s summer! Time to sling that camera over your shoulder + fill your lens with the beauty of the world.

In Elevate the Ordinary, we will explore what it takes to make extraordinary images out of our ordinary days. We will fill our eyes with more beauty, explore our unique creative voices, and take our photos to the next level.

No fancy photography experience or equipment necessary!

What I Believe

  • I believe that there is an opportunity to create extraordinary images right outside your door.
  • I believe that you don’t need fancy equipment or advanced technical skills to create gorgeous work.
  • I believe that creativity is an access point to personal growth and that by exploring our creativity we become more brave, more intuitive and more alive.
  • I believe that when we do it together, it’s way more fun.

Sasha in the gingko leaves, SF

Please join me for this juicy summer class!

We’ll begin Monday, June 29th

 

The magic medicine of the camera.

ben_nico_faces_600

Sometimes they overstimulate me completely.

The noise, the rowdiness, the fighting, the constant fingers in everyone’s butts. My HSP little heart starts to lose it. After being very shouty (which didn’t work) I pulled out my camera and let them go nuts on the bed while I took photos.

And the camera provided just enough distance. Just enough of a buffer that I could take them in. I could see these little faces with kinder eyes.

It made me remember (again) the magic medicine of the camera.

How it has saved me over and over again- allowing me to be more present, more connected, and able to weather whatever heartache I am experiencing with more ease.

It’s my greatest tool for healing.
It puts me in touch with wonder.
It reminds me of the beauty everywhere.
It shows me that underneath the mess, everything is miraculous.

Will you join me for Elevate the Ordinary this summer?
It starts Monday, June 29th.

Screen Shot 2015-06-19 at 9.54.12 AM

Just enter the coupon code: SUMMERJOY to get $20 off